Global psy-trance group Infected Mushroom, ranked number 12 globally by DJ Magazine, teamed up with ICQ for the newest version of ICQ 6. "We wanted to give our newest messaging service a whole new spin, and integrate a revolutionary sound system into the ICQ experience" says Ronen Arad ICQ's VP of product and marketing. "For that, we asked Infected Mushroom to help us."
Armed with plastic bottles, sticks and live instruments, Infected Mushroom started on the project of creating the sounds for ICQ 6. Sitting in a conference room at ICQ Headquarters, Duvdev explains their strategy: taking everyday sounds and creating a new spin for it. "It was a nice project to take on, I grew up using ICQ, and most people in the music industry rely on ICQ not only for chat, but for file transfers, so it was exciting to be part of ICQ 6."
I probably worried her more when I told her I had some of their Shpongle remixes.