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Today is the happiest day of the year...

...at least according to research...
The study suggested the warm weather, outdoor activities, and time spent with friends and relatives were the vital ingredients for a happy life.


The equation was broken into six variables: being outdoors, nature, social interaction, positive memories from childhood summers, temperature and holidays and looking forward to time off.

Add to that the "thank goodness it's Friday" feeling as the weekend beckons and the ingredients add up to the happiest day of the year.
Of course, it's also interesting to note that the research was sponsored by an ice cream company, and its publication is in the tradition of lazy PR-pushed survey-led journalism...

Actually, today is a pretty good day. My voice is starting to come back, my tooth is hurting a lot less, and tonight I get to see Thomas Dolby play live for the second time this year...


( 5 comments — Leave a comment )
Jun. 23rd, 2006 10:41 am (UTC)
It's the same researcher who said 24th January was the unhappiest day, due to post-Christmas letdown and debt, failure to live up to resolutions, bad weather, blah blah. But he didn't seem to have a sponsor for that, I suspect they picked up on it and got him to do a summer one.

The winter one had a formula:

The formula for the day of misery reads 1/8W+(D-d) 3/8xTQ MxNA.

Where W is weather, D is debt - minus the money (d) due on January's pay day - and T is the time since Christmas.

Q is the period since the failure to quit a bad habit, M stands for general motivational levels and NA is the need to take action and do something about it.

Jun. 23rd, 2006 11:11 am (UTC)
Ummm, only for some...

Neither the North or South Islands are a good market for icecreams at the moment...

Jun. 23rd, 2006 02:07 pm (UTC)
but in Moscow they eat morozhnye at -5!
Jun. 24th, 2006 03:17 am (UTC)
Can't get hokey pokey in Russia, so doesn't count.
Jun. 23rd, 2006 02:36 pm (UTC)
We'll probably see you later :-)
( 5 comments — Leave a comment )