The BBC News article also provides a little insight into the shame-based culture of the Greeks...
"Dr Instone said: "It wasn't like being British now, where coming second is considered quite good. Back then, it was considered a total disgrace.
"Some writings describe the loser having to go home by back alley ways to avoid other people. It was part of the Greek shame of defeat.
"Winners would bring back a great deal of reflected glory."