Simon Bisson (sbisson) wrote,
Simon Bisson

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Tufte on Powerpoint...

...or rather on not using it and on why he considers it to be bad.

Some interesting thoughts on design and presentations. And a nifty cartoon. It does make we wonder why, back in the Scient days, we would oftne actually provide a PowerPoint-based deliverable to our clients. How many second phase projects were lost because of the inherent problems in using slideware for information delivery?

"In a business setting, a PowerPoint slide typically shows 40 words, which is about eight seconds' worth of silent reading material. With so little information per slide, many, many slides are needed. Audiences consequently endure a relentless sequentiality, one damn slide after another. When information is stacked in time, it is difficult to understand context and evaluate relationships. Visual reasoning usually works more effectively when relevant information is shown side by side. Often, the more intense the detail, the greater the clarity and understanding. This is especially so for statistical data, where the fundamental analytical act is to make comparisons."
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